Latest ads – Action Man, Dream Girl USA, Buffy, Pokemon and Yu-Gi-Oh! trading cards, and a Hellboy Zippo lighter!

Greetings vintage mates! Welcome to another roundup of various print adverts featuring toy and pop culture goodness, this time from the 1970s all the way up to 2007! Let’s get the action going with…

1996. ACTION MAN (Hasbro) US.

Action Man Power Arm Ninja. 1996. US.

I was pleased to get hold of the above Action Man double-page ad, even though I prefer the original Action Man line from Palitoy which I played with as a kid. The Hasbro line has already been around for more than 25 years now (how time flies!) and is starting to tingle the TVTA vintage sensors! I remember my eldest son when he was a child having lots of Action Man toys, and we would mix up what he had with some of the accessories I still had from the 70s.

The rest of the ads below you might remember if you were a 70s, 80s, 90s or even a 2000s kid! The ads come from publications as seen in the UK, US, France, Netherlands and Denmark at the time.

Enjoy 🙂

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G.I. JOE Action Figures 1960s

“America’s Movable Fighting Man”

G.I. Joe was first marketed by Hasbro in 1964 as a 12 inch (30 cm) scale posable action figure, then later again in 1982 as a 3.75 inch (9.5 cm) scale figure. In the UK the toy was sold by the Palitoy company as ‘Action Man’ (12 inch) and ‘Action Force’ (3.75 inch).

TVTA is pleased to present scans for G.I. Joe figures, clothing, accessories and vehicles from the 1964 and 1965 Hasbro catalogues, the G.I. Joe Army Manual, and the G.I. Joe Club.


G.I. Joe product catalogue. 1964.

G.I. Joe product catalogue. 1964.

G.I. Joe product catalogue. 1964.


 G.I. Joe Official Gear and Equipment Manual. 1965.




G.I. Joe Army Manual. 1964.



G.I. Joe Club and used sticker sheet. Dates unknown.



1978 Italian advert for G.I. Joe and G.I. Jane toys from the Polistil company.

Italy. Topolino. 1978.


Thanks for looking 🙂

Palitoy Action Man poster catalogue

1980 British poster catalogue featuring Action Man figures, clothing, accessories and vehicles from the Palitoy company.


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Action Man 12″ Action Figures

1980 British poster catalogue featuring Action Man figures, clothing, accessories and vehicles from the Palitoy company.

action-man-cat-poster-post


action-man-cat-post


action-man-catalogue-a


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1979 advert showing vehicles

UK. Star Wars Weekly. 1979.

1979 ‘Thrill, Spills & Chills Palitoy advert featuring Space Rangers and Gargan

UK. Marvel Superheroes. 1979.


1967 Danish ad showing Action Man Astronaut with early Palitoy logo

Denmark. 1967.


Two Action Man competition adverts

UK. Eagle. 1982.

UK. Eagle. 1982.


UK. Eagle. 1983.

UK. Eagle. 1983.


French adverts from Pif Gadget

France. Pif Gadget. 1982.

France. Pif Gadget. 1982.


France. Pif Gadget. 1982.

France. Pif Gadget. 1982.


France. Pif Gadget. 1982.

France. Pif Gadget. 1982.


France. Pif Gadget. 1982.

France. Pif Gadget. 1982.


Hamleys catalogue page

UK. Hamleys Christmas Book. 1983.


1990s Action Man by Hasbro

Action Man Power Arm Ninja. 1996. US.

Action Man, Hasbro. Ets De Neuter. Catalogue page. 1995. France.