Never Mind The Adverts (Pt16) – Judge Dredd Mega Heroes by Mattel

We are the law!

Welcome to part 16 of TVTA’s series Never Mind The Adverts… Here Are The Toys!

Featuring: Judge Dredd Mega Heroes, by Mattel

In 1995, Mattel released a series of multi-pack action figures based on Judge Dredd characters from the British comic 2000 AD. The semi-articulated figures, which stand at around 2 to 3 inches (7 – 12 cm approx), come with an impressive amount of colour and detail, and were launched to coincide with the summer blockbuster film Judge Dredd, starring Sylvester Stallone and Diane Lane.

TVTA is pleased to present maximum thrill power images of the full 1995 loose set, including the impressively zarjaz ABC Robot, and Judge Dredd’s Lawmaster MK IV bike!

Judge Hershey and Block War Dredd.

ABC Robot and Fergie.

Judge Dredd Mega Heroes. Lawmaster Mark IV bike.

Judge Dredd Mega Heroes. Lawmaster Mark IV bike.

Judge Dredd Mega Heroes. Lawmaster Mark IV bike.

Judge Death.

Under City Perp and Squad Leader Judge Hunter.

Mean Machine Angel and Fink Angel.

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Your carriage awaits – Brumm’s delightful miniatures from 1983

Following our recent post showing the 1980 catalogue for Italian model maker Brumm, TVTA is very pleased to present some more horse and carriage examples, this time from a 1983 catalogue. These die cast and plastic miniatures are simply delightful, and with an incredible amount of detail. Dear readers, your carriage awaits…

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GoBots, Robo Machines and Machine Men – Bandai’s family of transforming robots

Robo Machines. UK. 1983.

GoBots. Model kits by Monogram. US. 1985.

I name thee…

GoBots, Machine Men and Robo Machine(s) are some of the international names given to Japanese toy company Bandai’s transforming vehicle/robot toy line first sold in 1982.

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Brumm – tiny toy wonders, 1980 Italian catalogue


Brumm is an Italian toy manufacturer formed in the early 1970s. The company specialises in miniature plastic and die cast vehicles from a bygone age, such as steam-powered transport, horse-drawn carriages, old fire engines, and vintage road and racing cars.

TVTA is pleased to present the full scans from an Italian catalogue featuring the Brumm range as it appeared in 1980. En plus… Look out for the 1983 Brumm catalogue coming to these pages soon!

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My Dog Has Fleas! Ideal toy shop catalogue, 1980s, France

My Dog Has Fleas (Sacapuce) game from Ideal.

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Meccano Magazine 1958

Cover of Meccano Magazine N°10, 1958, France.

Following on from my previous post about Frank Hornby’s Meccano toys, here is a Meccano enthusiast magazine sold in France in 1958.

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Meccano toy catalogue, France, 1972

Front cover for the Meccano S.A. Catalogue Général, 1972, France, showing the new blue and yellow parts colour system.

Originally called ‘Mechanics Made Easy’, Meccano is a popular and enduring toy construction set invented in 1901 by Frank Hornby from Liverpool, England. Due to its huge success and demand, Hornby opened factories around the world, one of which features in today’s post – the Bobigny factory in France, which in 1951 was producing more than half a million Meccano box sets a day! 

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Homework assignment: building a better robot

We can do it!

Gerry Anderson Andromedan Warbot. 1979. UK.

Starlog Japan. 1981. Maximilian.

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Willy Wonka’s Magic Jumping Disc and other curiosities

Willy Wonka’s Magic Jumping Disc. US. 1982. I remember some jumping toys that were sold in the 80s and 90s – they were spring-loaded and you had to moisten a rubber suction cap then press it down onto its base. A few seconds later, the force of the spring would release the cap and the toy would jump. There were multiple variations of these toys featuring novelty animals and things, and I’m wondering if the Willy Wonka Magic Jumping Disc employed a similar method… or was it really Wonka magic at work?


Cube Lube

Cube Lube. US. 1982. Cleverly marketed on the back of the Rubik’s Cube craze yet not once mentioning the word ‘Rubik’ – possibly for fear of legal action. Cube Lube was deployed into being as a lubricant to increase your time at solving puzzles like… Rubik’s cube. The ad states the product’s greatness for other toys with moving parts, as well as the benefits for bikes and cycles. 


Triple-Flips by Takara

Takara Triple-Flips. US. 1982. Japanese toy company Takara had a number of successful toy hits it was proud to put its name to such as the Japanese license to sell Kenner Star Wars toys for the first Star Wars film; Microman (Transformers); Micronauts; Battle Beasts and Beyblade. Therefore I was surprised to see today’s Takara advert in all its low-tech and simple gadgetry – Triple-Flips – a humble travelling 3-in-1 pocket board game with magnetic playing pieces.


Hostess Cup Cakes – The Flash

Hostess Cup Cakes. The Flash. US. 1982. I’m always pleased to discover a Hostess advert I haven’t added to my collection yet, and this is my first ad for The Flash! Cup Cakes, Twinkies, and Fruit Pies products were advertised by Hostess in the pages of DC and Marvel comics in single page strips that starred famous superheroes allied with Hostess cakes to take down evil villains. There are hundreds of these quirky, bizarre and sometimes plain weird adverts to be found inside comics throughout the 1970s and 1980s. To date I have 44 in my collection, thanks to The Flash! 


The Jorvik Viking Centre, York

Jorvik Viking Centre Eagle comic competition. 1985. UK. Early print advert featuring the Jorvik Viking Centre in York, England. The advert is a prize-winning promotion in conjunction with Eagle comic in 1985. The Jorvik Viking Centre was opened in 1984 as a museum and visitor attraction on the excavated site of what was once the Viking city of Jorvik in the 10th century. The centre is still open to date and is one of the regions most popular visitor attractions.


Peter Pan Playthings Stunt Man Hang Glider

Stunt Man Hang Glider by Peter Pan Playthings. UK. 1983. Another promotion for the readers of Eagle comic with the chance to win a Stunt Man Hang Glider toy.


Worzel Gummidge – Scatterbrook Farm’s resident scarecrow since 1936 

Worzel Gummidge. Look-In N°15. 1979. UK. Worzel Gummidge was a massive TV show hit for children back in the 1980s. The title character was played by ex-Doctor Who actor Jon Pertwee. Worzel Gummidge was first featured in children’s books in the 1930s and was written by author Barabara Euphan Todd. In 2018 it was announced that the BBC is planning to make a new TV series based on the Barbara Euphan Todd books, with Pirates of the Caribbean actor Mackenzie Crook playing the Scatterbrook Farm scarecrow. 


Capsela Construction Action Vehicles

Capsela construction. US. 1982. Snap-together interchangeable parts for building motorised land and water action vehicles. 


Four Monogram models adverts


Magnum 440 by Tyco

Tyco Magnum 440. US. 1982. Slot-car racing for use on Tyco and AFX racing tracks.  


Bubble Yum Sweepstakes

Bubble Yum Sweepstakes. US. 1982. Some superb prizes on offer in this Bubble Yum bubble gum sweepstakes promotion.


Thanks for looking 🙂