Tag Archives: vintage toy adverts

Crossfire by Ideal

UK. Ideal catalogue page. 1972.

Scarecrow Target Game by Ideal

UK. Ideal catalogue page. 1972.

Monchhichi / Chic-a-boo / Kiki / Bølle

“Don’t make a monkey out of me”

The cute thumb-sucking plush monkey called Monchhichi was created by the Japanese Sekiguchi Corporation in 1974. The doll came in male and female form with a wide range of clothing and accessories available. Other characters included two Grandparents, a Policeman, a Guardsman, and the “Friends of” series such as Kitty-boo the cat, Hoppy-boo the rabbit, Larry-boo the lamb and Honey-boo the bear.

In the UK and US the doll was renamed Chic-a-boo. In France as Kiki, in Italy Mon Cicci, in Denmark Mon Chhichi then later Bølle, in Hungary Moncsicsi, and in Spain as Virkiki. As well as dolls, Monchhichi also appeared in a number of TV series, music recordings, and household items, including a range of special pencil toppers given away in French washing powder packs – which we will take a look at later in this post.

Denmark. Note here the doll is named ‘Mon Chhici’, a difficult pronounciation for many Danish kids. The name was later changed to Bølle.

Denmark. Bølle.


KIKI Pencil Toppers

Kiki pencil toppers that were given away free with Bonux washing powder in the eighties

Kiki pencil toppers that were given away free with Bonux washing powder in the eighties

Kiki: bright colours and varied costumes

Kiki: bright colours, costumes galore and interesting accessories from surfboards to puppies to a fish!

Who's your favourite Kiki? Mom, can you please buy another box of Bonux?

Who’s your favourite Kiki?


KIKI 45 RPM record

La chanson de Kiki, 45 RPM record, 1978

La chanson de Kiki, 45 RPM record, 1978

Do you recognise any of these Kikis? Back cover of record sleeve shows some of the Kiki dolls available at the time.

Do you recognise any of these Kikis? Back cover of record sleeve shows some of the Kiki dolls available at the time.

"C'est mon Kiki!"

“C’est mon Kiki!”

1981 advert for the record

France. Pif Gadget. 1981.

That’s all for now vintage ad fans, thanks for looking!

Evel Knievel toys

Based on American daredevil stuntman Robert Craig “Evel” Knievel, the Evel Knievel toyline was released by the Ideal toy company and became one of the most popular toys sold throughout the 1970s. The line featured an Evel Knievel poseable figure with outfits, accessories, play-sets and a wide range of impressive stunt bikes and vehicles.

US. Kull 19. 1976.

US. Ride into adventure. Kull 19. 1976.

US. The exciting adventures of Evel Knievel. Weird Mystery Tales. 1974.

US. The exciting adventures of Evel Knievel. Weird Mystery Tales. 1974.

US. The continuing adventures of Evel Knievel. Justice League of America. 1975.

US. The continuing adventures of Evel Knievel. Justice League of America. 1975.

US. The further adventures of Evel Knievel. Superman. 1976.

US. The further adventures of Evel Knievel. Superman. 1976.

US. Evel Knievel Miniatures. The Witching Hour. 1977.

US. Evel Knievel Miniatures. The Witching Hour. 1977.

France. Trampline catalogue. 1980.

The ever-lovin’ Thing

Ol’ Blue-eyes is back, and he has Big Ben caps galore. Free with issue 1, 1984. Don’t be bashful!

UK. Star Wars Weekly. 1984.


In other vintage news…

It wasn’t just Ben offering goodies in the 70s and 80s for Marvel readers. Ever seen Hulk flying a kite? Want one? An Aer-O-Bat Stunt Kite that is?

UK. Star Wars Weekly. 1978.


The Polaroid… instant photographic proof… instant regret! How do I delete? Don’t worry, it’s old-school, you can just tear it in half… then quarters… and so on…

France. Pif Gadget 612. 1980.


Nutella, 1981. The ad roughly translates as “Hunting season for the butterflies is open!” This wasn’t an invitation to go blasting insects all over the beautiful French countryside with a shotgun – just a play on words that encouraged Nutella lovers to look out for special jar promotions of butterflies of the world images.

France. Pif Gadget 652. 1981.


A cool trio of toys from GIFTS 4 U, 1978. Mercedes Sonic Control Car, Starsky and Hutch car, Batman and Superman Bop Bags…

UK. Star Wars Weekly. 1978.


Get your Palitoy Action Man figures behind the controls of some of the best vehicles around!

UK. Star Wars Weekly. 1979.


Brush up on your World War II comic book German and English sayings with this Airfix ad featuring two iconic war planes.

UK. Star Wars Weekly. 1980.


Read Red Dagger and, er, brush up on your World War II comic book German and English sayings!

UK. Red Dagger N° 3. 1980.


Read Frantic.


Read Superman!

France. 1980.


Read Doctor Who Magazine and Weekly.

UK. Star Wars Weekly. 1984.

UK. Star Wars Weekly. 1979.

UK. Star Wars Weekly. 1980.


Read Filles Magazine!

France. Pif Gadget 869. 1985.


The Fastest Goal. Smiths Football Crazy Crunchy Snacks Fascinating Facts File No 93.

UK. Star Wars Weekly. 1980.


Thanks for looking!

G.I. JOE 1980s

A REAL AMERICAN HERO

G.I. Joe is a line of action figures produced by Hasbro. The original 1964 line featured 12 inch figures. In 1982 the brand was relaunched in a 3¾-inch scale along with vehicles, play-sets and accessories. As well as action figures, G.I. Joe had its own comic book and an animated TV series. The brand also appeared on numerous video game titles and products such as posters, games and clothing.


US. Groo. 1988.


US. Groo. 1988.


US. Dazzler. 1982.


US. The Defenders. 1983.


US. The New Mutants. 1985.


US. Nth Man. 1989.

US. Nth Man. 1989.


 

Teenage Mutant Ninja Turtles

Welcome to TVTA’s vintage assortment of TMNT merchandise ads showing toys, video games and household goods!

TMNT logo

Named after Italian Renaissance painters Leonardo, Michaelangelo, Donatello, and Rapheal, the Teenage Mutant Ninja Turtles are four anthropomorphic friends trained in the art of Ninjutsu (not to be confused with the Teenage Figural Ninja Symbolists Dali, Duchamp, Miro and Ernst – who battled underworld criminals while painting strange landscapes).

The Ninja Turtles originated in a 1984 American comic. An animated TV series came in 1987 followed by further series and feature films. Playmates Toys are responsible for the original toy figures and later Bandai. The turtles also appeared in a number of video game titles as well as promotions for merchandise ranging from dental care to breakfast cereal.

US. Groo. 1989.


US. Groo. 1989.


Teenage Mutant Hero Turtles Nintendo. Denmark. 1991. Image supplied by Jaltesorensen.


Gameboy. Denmark. 1991. Image supplied by Jaltesorensen.


US. Groo. 1990.


Ninja or Hero? Censored in Europe

Due to strict censorship policies in some European countries, the name “Ninja” had to be replaced with “Hero” because of the violent associations of the word “ninja”. This meant that products sold in these countries had to be undergo packaging and advertising changes. By 2003 these censorship policies ceased and our four friends could once again become “ninjas”


Denmark. 1990. Image supplied by Jaltesorenson.


Denmark. 1992. Image supplied by Jaltesorenson.


Denmark. 1990. Image supplied by Jaltesorenson.


Denmark. 1991. Image supplied by Jaltesorenson.


France. Pif Gadget. 1991.

France. Pif Gadget. 1991.


France. Tortues BD. 1991.

France. Tortues BD. 1991.


US. Nth Man. 1989.

The Joker Superduds sweepstakes and other DC paperworks

Fresh from TVTA’s scanning room comes this wonderful double page ad for a 1977 Milk Duds Superduds sweepstakes as presented by DC’s archvillain the Joker. Prizes on offer were an all expenses paid three day trip to New York that included a tour of the DC Comics office where an artist would ‘draw you’ into an upcoming issue of one of their titles. Other prizes included superhero watches, subscriptions and ten Schwinn bicycles! Who would have thought the Joker could have been so generous?

US. Weird War Tales. 1977.

US. Weird War Tales. 1977.


Other scans include the following ads for the DC Superfriends Supercase in which you could store your 45 inch vinyl records, plus three comic covers from the DC titled Weird War Tales. As always, thanks for looking 🙂


US. Weird War Tales. 1977.

US. Weird War Tales. 1977.


Weird War Tales N° 69. 1978. Cover by Joe Kubert.

Weird War Tales N° 69. 1978. Cover by Joe Kubert.


Weird War Tales N° 53. 1977. Cover by Jim Apero.

Weird War Tales N° 53. 1977. Cover by Jim Aparo.


Weird War Tales N° 60. 1978. Cover by Joe Kubert.

Weird War Tales N° 60. 1978. Cover by Joe Kubert.


Toy soldiers, model kits, baseball, and a cool E.T. watch

Five new retro ads: Task Force and Cannon Ball toy soldiers, Revell Snap-together models, Monogram model trucks, E.T. digital Zeon quartz watches and Pete Rose Batting Practice.


US. Creepy Things. 1975.

US. Creepy Things. 1975.


US. Ghostly Haunts. 1976.

US. Ghostly Haunts. 1976.


US. Doctor Who. 1981.

US. Doctor Who. 1981.


UK. Eagle. 1983.

UK. Eagle. 1983.


US. Star Wars. 1979.

US. Star Wars. 1979.


Airfix – join the club

I’m pleased to add these five new UK ads for leading model kit producer Airfix. The adverts, from 1982 and 1983, promote some of the kits available at the time as well as the Airfix Modellers Club. The final ad is a Boots the chemist promotion offering a 25% seasonal discount.

You can see my main Airfix post here containing a number of International adverts.


UK. Eagle. 1982.

UK. Eagle. 1982.


UK. Eagle. 1983.

UK. Eagle. 1983.


UK. Eagle. 1982.

UK. Eagle. 1982.


UK. Eagle. 1983.

UK. Eagle. 1983.


UK. Eagle. 1983.

UK. Eagle. 1983.


 

Toy Soldiers, RPGs, Tron, Petra Dolls and Delta Flyer

From the US, UK and France, six paperworks made in the eighties.


US. Marvel Doctor Who. 1981.

US. Marvel Doctor Who. 1981.


US. Marvel Doctor Who. 1981.

US. Marvel Doctor Who. 1981.


UK. Eagle. 1984.

UK. Eagle. 1984.


UK. Eagle. 1983.

UK. Eagle. 1983.


France. Pif Gadget. 1988.

France. Pif Gadget. 1988.


France. Pif Gadget. 1988.

France. Pif Gadget. 1988.


 

Late-Sunday 1980s blast from the past.

What to do on a lazy late-Sunday afternoon? Could satisfy your soccer needs with Tomy Super Cup Football or Subbuteo; get into shape with Music Tone; finish your homework with the Masters of the Universe calculator pen; try and win that Raleigh Burner BMX; or just go and meet the mighty MR T. Decisions, decisions…


France. PIf Gadget. 1988.

France. PIf Gadget. 1988.


France. PIf Gadget. 1988.

France. PIf Gadget. 1988.


France. PIf Gadget. 1988.

France. PIf Gadget. 1988.


France. PIf Gadget. 1988.

France. PIf Gadget. 1988.


UK. Eagle. 1984.

UK. Eagle. 1984.


UK. Eagle. 1983.

UK. Eagle. 1983.