Architect, designer and university professor, Ernõ Rubik from Budapest, Hungary, created his first working prototype version of the cube in 1974. In 1977 the first ‘Magic Cube’ was sold in a Budapest toy store. By 1980 the Ideal Toy Corporation was exporting the cube worldwide – rebranding it the Rubik’s Cube. What followed was a phenomenon that quickly ingrained itself into popular culture, with cube variants, books, merchandise, championships and clubs, and even an entry into the Oxford English dictionary!
TVTA is pleased to present a selection of print adverts, catalogue pages and promotions for the Cube and its derivatives!
Post updated with new images Oct 2019