Tag Archives: 1980s toys

A mixed bag of MOTU for your viewing pleasure

Masters of the Universe 7 inch record story book. 1985. France.

I love how they used the actual toys to illustrate the cover of this!


1983 Masters of the Universe 7 inch record from France, and Secret of the Dragon’s Egg Super Adventure


Masters of the Universe Danish comic cover 1987


Two ads, Masters of the Universe toys

Denmark. 1987.

Denmark. 1988.


“He-Man”

Mattel relaunched the Masters of the Universe toy line with a 1989 line called He-Man, which featured a more streamlined look for the action figures. The storyline shifted the adventures of He-Man and Skeletor away from Eternia and into outer space.

Denmark. 1990.


He-Man and Masters of the Universe transfers

Denmark. 1988.


Castle Greyskull maze puzzle page

Denmark. 1988. Image supplied by Jaltesorensen.

G.I. JOE 1980s

A REAL AMERICAN HERO

G.I. Joe is a line of action figures produced by Hasbro. The original 1964 line featured 12 inch figures. In 1982 the brand was relaunched in a 3¾-inch scale along with vehicles, play-sets and accessories. As well as action figures, G.I. Joe had its own comic book and an animated TV series. The brand also appeared on numerous video game titles and products such as posters, games and clothing.


US. Groo. 1988.


US. Groo. 1988.


US. Dazzler. 1982.


US. The Defenders. 1983.


US. The New Mutants. 1985.


US. Nth Man. 1989.

US. Nth Man. 1989.


 

Teenage Mutant Ninja Turtles

Welcome to TVTA’s vintage assortment of TMNT merchandise ads showing toys, video games and household goods!

TMNT logo

Named after Italian Renaissance painters Leonardo, Michaelangelo, Donatello, and Rapheal, the Teenage Mutant Ninja Turtles are four anthropomorphic friends trained in the art of Ninjutsu (not to be confused with the Teenage Figural Ninja Symbolists Dali, Duchamp, Miro and Ernst – who battled underworld criminals while painting strange landscapes).

The Ninja Turtles originated in a 1984 American comic. An animated TV series came in 1987 followed by further series and feature films. Playmates Toys are responsible for the original toy figures and later Bandai. The turtles also appeared in a number of video game titles as well as promotions for merchandise ranging from dental care to breakfast cereal.

US. Groo. 1989.


US. Groo. 1989.


Teenage Mutant Hero Turtles Nintendo. Denmark. 1991. Image supplied by Jaltesorensen.


Gameboy. Denmark. 1991. Image supplied by Jaltesorensen.


US. Groo. 1990.


Ninja or Hero? Censored in Europe

Due to strict censorship policies in some European countries, the name “Ninja” had to be replaced with “Hero” because of the violent associations of the word “ninja”. This meant that products sold in these countries had to be undergo packaging and advertising changes. By 2003 these censorship policies ceased and our four friends could once again become “ninjas”


Denmark. 1990. Image supplied by Jaltesorenson.


Denmark. 1992. Image supplied by Jaltesorenson.


Denmark. 1990. Image supplied by Jaltesorenson.


Denmark. 1991. Image supplied by Jaltesorenson.


France. Pif Gadget. 1991.

France. Pif Gadget. 1991.


France. Tortues BD. 1991.

France. Tortues BD. 1991.


US. Nth Man. 1989.

Revell: toy-making since 1945

The Revell and Monogram brands were born back in 1945, both on different paths: Revell started out with plastic toys (one of their first was a Toy Washing Machine), while Monogram was making model kits (originally from balsa wood). Over the years that followed Revell and Monogram – once fierce competitors – joined together as one company and to date continue to enjoy that partnership.

Adapted from the official site: revell.com

Check out TVTA’s entry on Monogram too! Monogram


US. Weird War Tals. 1974.

US. Weird War Tals. 1974.


US. Justice League America. 1984.


US. Superman 296. 1976.

US. Superman 296. 1976


UK. Victor. 1973.

UK. Victor. 1973.


France. Pif Gadget. 1980.

France. Pif Gadget. 1980.


France. Pif Gadget. 1980.

France. Pif Gadget. 1980.


US. Legion of Superheroes. 1983.

US. Legion of Superheroes. 1983.

Planes, trains and automobiles

Ding, ding. Tickets please. A selection of vehicular retro toy ads is today’s destination. Buckle up, enjoy the ride, and thank you for travelling with TVTA.


UK. Mighty World of Marvel. 1976.


UK. Mighty World of Marvel. 1977.


Denmark. 1985. Image courtesy of Jaltesorensen


France. Pif Gadget. 1983.


UK. HORNBY BOOK OF TRAINS auction lot. 1925-1940.


UK. Hamleys catalogue. 1983.


France. Pif Gadget. 1979.


US. The Unexpected. 1972.


US. Time. 1980.


France. Pif Gadget. 1981.


UK. Hamleys Catalogue. 1983.


UK. Hamleys Catalogue. 1983.


Denmark. 1976. Image supplied by Jaltesorensen.


France. Pif Gadget. 1983.


Denmark. 1976. Image supplied by Jaltesorensen.


Denmark. 1976. Image supplied by Jaltesorensen.


France. Trampline Catalogue. 1980.


UK. Hamleys Catalogue. 1983.


UK. Hamleys Catalogue. 1983.


Greece. Mister P catalogue.

MOUSETRAP… turn the crank and snap the plank

Mousetrap is a board game from the Ideal toy company that was produced in 1963. It’s gameplay can be perhaps best summed up by one if its advertisement jingles from the 1990s:

“Just turn the crank, and snap the plank, and boot the marble right down the chute, now watch it roll and hit the pole, and knock the ball in the rub-a-dub tub, which hits the man into the pan. The trap is set, here comes the net! Mouse trap, I guarantee, it’s the craziest trap you’ll ever see.”

The pic below shows a 1972 Ideal catalogue page.

UK. Ideal Catalogue page. 1972.


1980 advert showing the French version of the game known as Traque-Souris.

Pif 608 1980 Mouse Trap Traque Souris Idealwm

France. Pif Gadget. 1980.