Group Action Joe – sometimes referred to as Action Joe – is the French licensed version of G.I. Joe (Hasbro – US) and Action Man (Palitoy – UK). Group Action Joe was distributed by the Ceji Arbois company in France and featured some exclusive characters such as French comic strip star Rahan, Albator, Captain Cosmos and the famous Zorro. Also featured were female characters Jane, Daina and Sandy.
France. Pif Gadget. 1977. This superb artistic impression of an action scene featuring some of the Wild West range appeared as a double-page ad in some issues of Pif Gadget.
France. Pif Gadget. 1977. Another double-page artistic impression – this time it’s fire-fighting and rescue action!
Pif Gadget comic character, Rahan, even gets his own action figure courtesy of Group Action Joe – the French version of Action Man. France. PIf Gadget. 1978.
France. Pif Gadget. 1981. This ad features ‘Mark’ dressed in the ‘Captain Cosmos’ costume and the exclusive ‘Zorro’ licensed for the Action Joe range.