TVTA is retiring

Greetings vintage mates.

It is with a degree of sadness yet a positivity for the future of my blogging endeavours that I am announcing the retirement of The Vintage Toy Advertiser. At the least it will be a hiatus or very long holiday.

Since 2011 my aim for the site was to create an online resource and archive showcasing vintage advertising and catalogue images spanning the subject of toys, movies, comics, video games, food & drink and much more!

Ten years on – I think I’ve largely done as much as I can and want to do for the time being regarding this. The decision has been made easier by my dissatisfaction with the WordPress drive of switching to blocks. As a paying customer I am no longer willing to part with money for a service which does not meet the needs of TVTA.

My archive (4.5K advert and catalogue images + hundreds of toy images from my own collection + hundreds of comic book and magazine covers) was always meant to be added to and enhanced. Having to edit with blocks is unwieldy and time-consuming to maintain the good standards of my work, and it seems there are far too many hoops to have to jump through just to publish even a simple post these days… when blogging should be easy, quick, and fit for everyone’s purpose?

Another issue is that I will soon reach my current plan limit for image space, requiring me to upgrade to the next and more expensive plan with additional features I do not need. Maybe WP could consider offering one-off extra image space packages for blogs which are picture heavy? I doubt that. As much as I’ve always loved WP, they never seem to listen.

So, onto the future…

I will be launching a new site soon. Likely on WP still, but without the costs I’ve been incurring. The site will be simple. Focussed on writing, art projects, and with the occasional feature on vintage books and comics.

As such, The Vintage Toy Advertiser will no longer be updated, and will be left in the capable paws of TVTA office cat extraordinaire Wooof to curate while he idly munches his way through cat biscuits and re-watches all those VHS films we never returned to Blockbusters.

As for my dear vintage mates here… I intend to very much keep in touch, and I would like to give a HUGE, huge, huge, massive, storming, magnificent, mammoth, mega-big thanks to everyone who has been a part of TVTA over these past ten years. The interaction, inspiration, encouragement, fun and laughs, likes, comments, reblogs, shares and links has quite simply made my days 😊

It’s April, and April is my big TVTA blog anniversary – 10 years old this month! And now a retirement to add to it. Sometimes these things work this way.

I’ll leave you with a quick gallery of a few of my favourite archived images over the years (too many to choose from!!), and I’ll be sure to post the link soon for my new site once it’s up and running.

Adios you lovelies, see you on the other side! 😎

Ford, editor TVTA



As always, thanks for looking 🙂

Corgi Toys die-cast vehicles catalogue 1971/72

Q: What do The Magic Roundabout; Popeye; Noddy; Batman; James Bond, The Saint, Chitty Chitty Bang Bang and Daktari have in common?

A: They’ve all had die-cast vehicles made for them by Corgi!

TVTA is pleased to present scans from the 1971/72 Corgi Toys catalogue French edition, featuring well-known stars of TV and film, as well as iconic Corgi models like the Lunar Bug and Simon Snorkel fire engine.

Enjoy 🙂


James Bond Aston Martin DB5; Batmobile and Batboat; Chitty Chitty Bang Bang


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1971 die-cast models and art from Matchbox

Curious. Does anyone else think the mountain race track peak looks like Batman?

Art vs Photography and the two combined

I’ve mentioned before that some of my favourite toy advertising images come from the 1960s and 1970s. This is because many products back then were advertised using original art – often drawn by in-house company artists, rather than the product photography style which became popular in the years that followed. That’s not to say photograph adverts were employed pre-1980s, they were, but perhaps it was cheaper to produce ad materials with drawings rather than photos back then?

The following images from the 1971 Matchbox Collectors Catalogue illustrate perfectly, and with some charm, how products might capture the imagination of the buyer when rendered as art. As well, some images feature both art and photography. The ideal mix, perhaps.

Cover. Matchbox Collectors Catalogue. 1971. France.

Matchbox Speed kings. 1971.

Matchbox Autopark. 1971.



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I got Scoobied + 3 new Brazilian Playmobil ads

A little Christmas pressie for me… but Ruhuh… I didn’t get the Mystery Machine (not yet anyway 😉) However I did get the Playmobil Scooby-Doo set 70207 featuring Scooby, Shaggy, Ghost and accessories.

Cool 😎

Now for some cool Playmobil adverts from Brazil. The following three ads are reproduced here courtesy of longtime TVTA contributor and friend Zerocal and feature mid-90s Playmo figures from the manufacturer Estrela.

The ads are printed on mini comic books (in Brazil, called “Revista em Quadrinhos” or simply “Gibi”).

Circus Revista. Monica N°95. 1994. Brazil.

Ambulance Revista. Monica N°94. 1994. Brazil.

Castel Revista. Cebolinha N°96. 1994. Brazil.

Original Zerocal post can be seen here


Thanks for looking 🙂

NERF – It’s Nerf or Nothin’!

NERF is a toy brand created by Parker Brothers in 1969 and currently owned by Hasbro. The company is notable for producing brightly coloured toy blasters (NERF Blasters) which shoot foam-based ammunition. Other products include NERF Sports, Dart Tag, Rebelle, Zombie Strike, Super Soaker, and Lazer Tag.

NERF 25th birthday prizes. 1995.

NERF Cyber Stryke Gear. More Fun From Kenner Catalogue. 1997.

NERF Whip-Tail Scorpion; Mad Hornet; Electric Eel; Razor Fin; Coral Viper; Lazer Fang; Venom Shot. More Fun From Kenner Catalogue. 1997.

NERF Stinging Scarab; Gator; Manta Ray; Head 2 head. More Fun From Kenner Catalogue. 1997.

NERF Sports. More Fun From Kenner Catalogue. 1997.

NERF Commlink II Blaster; Ratchetblast; Autogrip; Perceptor; Strongarm; Armorshot. More Fun From Kenner Catalogue. 1997.

NERF Terradrone. Metronews 2014.


Thanks for looking. Remember… NERF – not to be confused with:

  • Scruffy-looking Nerf-herder
  • N*E*R*D
  • Nerfing Compares 2 U
  • Smurf


 

Smurfs figurines Catalogue 1965 to 1986 (part 2)

TVTA is pleased to present part 2 of the scans for this wonderful German Schleich catalogue featuring world-famous Peyo Smurfs figurines.

Part 1 showing the entire 1965 to 1986 Smurfs figurine range can be seen here

In part 2 we look at some of the figurine history and production processes; comic strips and animation; plus brilliant photographs showing some famous (and very lucky) 1980s recipients of the German pop culture magazine Pop Rocky ‘Golden Hammer Smurf’ awards!

Kim!

Kim Wilde photographed with her Pop Rocky Golden Hammer Smurf Award.

ABBA…

Abba photographed with Pop Rocky Golden Hammer Smurf Award.

Smurfs Schleich catalogue 1986 inhalt 01

History and design 

Comic strip pages

Animation

Pop Rocky magazine Golden Hammer Smurf Awards!

Smurf fan mail!


Thanks for smurfing with us  🙂

Check out part 1 here

Brumm’s classic race cars 1930s – 1960s

Brumm catalogue. 1983. Italy.

Brumm is an Italian toy manufacturer formed in the early 1970s. The company specialises in miniature plastic and die cast vehicles from a bygone age.

TVTA is pleased to present selected images and the full scans from the Brumm 1983 catalogue, featuring some wonderful artwork and photographs of models available at the time such as Ferrari, Bugatti, Mercedes, and Alfa Romeo.

Team Brumm. Pit stop play set.

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Your carriage awaits – Brumm’s delightful miniatures from 1983

Following our recent post showing the 1980 catalogue for Italian model maker Brumm, TVTA is very pleased to present some more horse and carriage examples, this time from a 1983 catalogue. These die cast and plastic miniatures are simply delightful, and with an incredible amount of detail. Dear readers, your carriage awaits…

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