For me, one of the bonuses in collecting retro advertising is all the interesting and varied comics and magazines I get to flick through. When presented with new materials my first impulse is to train my eyes upon the adverts on offer. After this it’s the turn of whatever other delights are contained within: comic strips, articles, interviews, photos, puzzles, posters, catalogue inserts… and of course the cover itself.
So I was pretty blown away by these Hulk covers from UK’s The Mighty World Of Marvel dating between 1974 and 1978. Featured artists / inkers are Herb Trimpe, Sal Buscema, Joe Staton, Tom Palmer and Ernie Chan.