The Rise of Skywalker – cinema swag and promotions

Star Wars: The Rise of Skywalker. Pathé Gaumont Les Mag. France. 2019.

Last night I went to see Star Wars: The Rise of Skywalker. This post is not a review, it’s more a showpiece for some of the advertising and promotions concerning the movie. I will say, however, that I thoroughly enjoyed this final instalment of a film franchise that’s been there with me since I was a child. In many ways TROS serves as a fine tribute to the ‘best of Star Wars’. It’s been quite a journey!

So, onto the few promotions I’ve gathered for the film here in France. Besides print adverts, there is the Premiere film magazine cover, a Nestlé cereal competition, cinema exclusive plastic soda cups and a cool metal popcorn bucket, Actimel yoghurt pots, and I’ve included my Japanese chirashi posters.

Star Wars: The Rise of Skywalker. Cover of Premiere. Dec 2019. France.

The Rise of Skywalker. Japanese chirashi.

The Rise of Skywalker. Japanese chirashi.

The Rise of Skywalker. Double page ad. Premiere. Dec 2019. France.

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