Walking in a retro wonderland – Kenner toys

Kenner Products was founded in 1946 by three brothers of the Steiner family in Cincinnati, Ohio, US, who named the toy company after the street upon which their original office was located. The first Kenner toys included construction sets, projectors, the Easy-Bake Oven, and Spirograph.

Spirograph. Kenner. US. 1975.


The early 1970s saw Kenner gain the license for the already popular Play-Doh. Other toy lines such as Chip Away sets, Dusty and Skye dolls, S.S.P. (Super Sonic Power), T.T.P. (Turbo Tower of Power) and Duke the Action Dog became popular Kenner hits throughout the decade.

Kenner SSP Racers. 1971. US.

Duke the Super Action Dog. 1974. US.

Bionic power!

In 1976 Kenner held the license to produce and sell toys for the hugely popular Six Million Dollar Man and The Bionic Woman TV shows.

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More Fun From Kenner. 1997.

Cover of the 1997 More Fun From Kenner catalogue. US.

Under the ownership of Hasbro, Kenner’s twilight years as a toy company followed its long and distinguished tradition of producing heavyweight-name toys across the spectrum of TV, film and comics: Batman, Superman, Star Wars, Jurassic Park and others. TVTA is pleased to present a selection of scans from Kenner’s 1997 mini catalogue. Click images to go bigger.



The Lost World Jurassic Park


Star Wars

Transformers Beast Wars

Starting Line Up


SSP Super Sonic Power

Magna Crew

Thanks for looking  🙂



She’s breaking up! She’s breaking up!

“Steve Austin, astronaut. A man barely alive. Gentlemen, we can rebuild him. We have the technology. We have the capability to make the world’s first bionic man. Steve Austin will be that man. Better than he was before. Better, stronger, faster!”

… so went the opening lines from the Six Million Dollar man TV series.

Produced by Kenner in the US in 1975, The ‘Colonel Steve Austin’ 13 inch action doll complete with bionic eye and removable bionic modules was based on the popular TV show character starring Lee Majors.

The doll became an instant toy hit around the world. Additional figures were introduced to the line including a popular Jaime Sommers doll – the Bionic Woman (for which a separate TV series was made). Other characters included Oscar Goldman, Maskatron, Fembot, and a Bionic Bigfoot figure. Clothing, accessories and playsets were also available.

French advertising. Meccano

Bionic Man / Woman. France. 1977.

Bionic Man / Woman. Maskatron. Oscar Goldman. Bionic Transport and Repair Station. France. 1977.

Bionic Man / Woman. Maskatron. Oscar Goldman. Bionic Transport and Repair Station. France. 1977.

Six Million Dollar Man. France. 1977.

US advertising. Kenner

US. Kull. 1976.

Bionic Man Mission Control Center. US. 1976.

US. The Twilight Zone. 1976.

Bionic Man vs Maskatron. US. 1976.

US. Richie Rich. 1977.

Bionic Woman Dome House. US. 1977.

Six Million Dollar Man action figure and Bionic Transport and Repair Station. 1976. US.

Comic Books

Bionic woman. Télé Junior advert. France. 1980.

Thanks for looking 🙂

Post updated Aug 2019 with new images.

New ads: X-Men, SGT Rock, Kenner, Bburago, Ponte Car, Bill and Ted, PS2 and Victor

It’s a mixed bunch of ads today from the 1970s to the 1990s spanning the US, UK, Brazil and Italy.

US. Dark Hawk. 1991.

US. Dark Hawk. 1991.

US. Legion of Superheroes. 1983.

US. Legion of Superheroes. 1983.

TTP Turbo Tower of Power. 1974. US.

Italy. Topolino. 1979.

Italy. Topolino. 1979.

Brazil. Peninha. 1987.

Brazil. Peninha. 1987.

US. Dark Hawk. 1991.

US. Dark Hawk. 1991.

US. Crimson Dawn. 1997.

US. Crimson Dawn. 1997.

UK. Victor. 1975.

UK. Victor. 1975.


What the heck is that? SSP: Super Sonic Power from Kenner!

Toy giant Kenner produced many great toys over the years, such as the Bionic Man and Woman, Star Wars, Duke the Super Action Dog, and the Daddy Saddle

Yet, none of these prepared me for the greatness which awaited when I finally came across these 1970s ads for Kenner’s gyro-powered Super Sonic Power (SSP) line, featuring the Rockin’ Rick Stunt Cycle Show and the Herk Action Stunt Set.

Oh boy!

“What the heck is that?”

US. The Unexpected. 1972.

US. The Unexpected. 1972.

It’s Rockin’ Rick! He’s a posable wild rider!

US. The Twilight Zone. 1976.

US. The Twilight Zone. 1976.

Vantastic Vader!

Kenner didn’t miss a trick by linking their Star Wars license with their SSP line, plus the craze for customised vans – by proudicing the fantastic SSP Star Wars Van Set…

Star Wars SSP van set. 1978. US.

SSP Racers

Kenner’s SSP as seen in the early 1970s!

Kenner SSP Racers. Weird War Tales N°1. 1971.

SSP Racers. Weird War Tales N°1. 1971. Detail.

SSP in 1997, the SSP Pro Series

SSP. More Fun From Kenner catalogue. 1997. US.

See also: Kenner’s TTP Turbo Tower of Power toyline

Thanks for looking 🙂