Meccano toy catalogue, France, 1972

Front cover for the Meccano S.A. Catalogue Général, 1972, France, showing the new blue and yellow parts colour system.

Originally called ‘Mechanics Made Easy’, Meccano is a popular and enduring toy construction set invented in 1901 by Frank Hornby from Liverpool, England. Due to its huge success and demand, Hornby opened factories around the world, one of which features in today’s post – the Bobigny factory in France, which in 1951 was producing more than half a million Meccano box sets a day! 

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New ads: Matchbox, Revell, Scalecraft, Aurora

The  following UK and US adverts showcase some famous brand model cars and planes of the 1970s. Included is an ad for Matchbox die cast and The Imposters by Aurora.


US. Superman 296. 1976.

US. Superman 296. 1976.


UK. Victor. 1975.

UK. Victor. 1975.


US. The Unexpected 140. 1972.

US. The Unexpected 140. 1972.


UK. Victor. 1973.

UK. Victor. 1973.


UK. Victor. 1975.

UK. Victor. 1975.


UK. Victor. 1973.

UK. Victor. 1973.


UK. Victor. 1973.

UK. Victor. 1973.