So much style! Pénéla N°14 and 15, 1968.


Pénéla was a monthly women’s lifestyle magazine published in France throughout the 1960s and 1970s. The magazine was presented in a library format and was dedicated to fashion, style, beauty, home and garden decor, cooking and the arts. Alongside the many wonderful photos found inside a typical issue, Pénéla featured artist illustrations to accompany famous poems, quotes and short stories.

TVTA is pleased to present selected images from issues N°14 and N°15 from 1968, as part of an ongoing series of Pénéla.


Illustrations…


Illustration by Coline. Pénéla No 14. June 1968.

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So much style! Pénéla N°12, 1968.

Cover. Pénéla No 12. April, 1968.

Pénéla was a monthly women’s lifestyle magazine published in France throughout the 1960s and 1970s. The magazine was presented in a library format and was dedicated to fashion, style, beauty, home and garden decor, cooking and the arts. Alongside the many wonderful photos found inside a typical issue, Pénéla featured artist illustrations to accompany famous poems, quotes and short stories.

TVTA is pleased to present issue N°12 from April 1968, as part of its series featuring selected scans from various Pénéla issues.

Victor Hugo. Pénéla No 12, April 1968.

Pénéla No 12, April 1968. Illustration by Christiane Neuville.

Pénéla No 12. April 1968. Illustration by Jacques Taillefer.

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So much style! Pénéla N°13, 1968.

Cover. Pénéla No 13. May 1968.

Pénéla was a monthly women’s lifestyle magazine published in France throughout the 1960s and 1970s. The magazine was presented in a library format and was dedicated to fashion, style, beauty, home and garden decor, cooking and the arts. Alongside the many wonderful photos found inside a typical issue, Pénéla featured artist illustrations to accompany famous poems, quotes and short stories.

TVTA is pleased to present issue N°13 from May 1968, as part of an upcoming series featuring selected scans from various Pénéla issues.

Ronsard. Illustration by B. Chartres.

Illustration by Coline.

Illustration by Christiane Cardinale.

Advert: Calor hair irons.

Advert: Sartel sewing accessories. Pénéla No 13.

Advert: Boom-Mince slimming clothes. Pénéla No 13 May.

Photo: Jean Daniel Lorieux/Aarons.


Look out for more scans from Pénéla magazine coming to TVTA soon!

Don’t forget to book your hair appointment!

Now you will never forget your monthly hair appointments with this handy Hairdressing Diary!*

*Time travel machine with coordinates set to 1967 required.

TVTA is pleased to present the pages of Agenda Coiffure 1967, a freebie given away by selected hairdressers to customers to remind them when to pencil-in their upcoming hair appointments.

There is no publishing info on the calendar, and my best guess is that some company provided these to outlets with the option to stamp their business details on the back cover.

My top-three favourite hairstyle models throughout the year is Miss December, Miss October and Miss September. Which is your favourite hairstyle?


Below. Loose translation: “This 1967 hairdressing calendar is strictly personal. It allows you to note the date and hour of your hairdressing appointments throughout 1967”. Introducing: Miss January.

Below. Miss February and Miss March.

Below. Miss April and Miss May.

Below. Miss June and Miss July.

Below. Miss August and Miss September.

Below. Miss October and Miss November.

Below. Miss December.

Below. Hairdresser’s business stamp. Mr Paul Tardy of Coiffure Dames, Chambery. Best wishes for the New Year.


That’s all folks. Thank you for blowdrying with us!

Fashion, movie and style images from Jours de France magazine issue #750 1969

Jours De France 750 1969. Brigitte Bardot et Maurice Ronet.

Jours de France was a popular French weekly women’s print magazine published between 1954 and 1989. The magazine featured articles and photographs on fashion, cinema, writers, artists and musicians, as well as cartoons and puzzles. TVTA was lucky to get hold of issue #750 from 1969 with actress Gina Lollobrigida on the cover. The issue is jam-packed with superb images of late 1960s French culture, as well as an abundance of print adverts from popular brands which were the main source of revenue for magazines like Jours de France.

At more than 260 pages long, there is bound to be a ‘part two’ to this post. I was unable to scan the images due to the sheer size and weight of the magazine being too much for the TVTA A4 office scanner, so all images from this issue are presented as photographs.

Enjoy 🙂

– Ford.

Jours De France 750 1969. Cover. Gina Lollobrigida.

Jours De France 750 1969. Robert Hossein et Marisa Mell.


French fashion and style

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