First up is this wonderful unlicensed Brazilian ad for Nescau chocolate drink. How on earth did Nestlé get this blatent Star Wars rip-off to escape the eagle eyes of George Lucas’ lawyers back in 1984? The ad unashamedly borrows so many elements of the Star Wars brand that at first glance I thought it was an official licensed product.
More Star Wars chocolate
Next up is a 1981 ad from French comic Pif Gadget for a Milky Way chocolate prize competition. Among the space-themed prizes on offer were radio controlled R2-D2 toys, telescopes and space exploration vehicles from Tente toys.
The Death Star Battle Home Video Game Sweepstakes
Another prize competition, this time found in US magazine Starlog and the chance to win some humungous prizes like a Star Wars coin-op arcade! Also up for grabs were Sony and Atari products and the Darth Vader Speakerphone.
ESB Soundtracks and Marvel Comics UK
This Marvel comics UK ‘spot the difference’ prize competition offered the chance to win one of 100 Empire Strikes Back soundtrack albums.
Return of the Jedi soundtrack
‘The power of the force captured in full digital sound’.
Put your thinking cap on!
This 1982 US ad from the Thinking Cap Company features some cool Star Wars caps as well as other sci-fi themes like Star Trek, Alien and Blade Runner.
Last up are two German Parker ads from a fun and colourful European series ad campaign featuring the figures and vehicles. You can see further examples of these ads in my other Star Wars posts.